The benefits of advertising in the PostNL app
Large reach
Reach a broad audience of over 7.4 million active app users in Belgium and the Netherlands.
Premium channel
App users rate the app an average of 4.5/5 and are shown only one ad at a time.
Attract valuable customers
The app is mainly used by families with a higher income. With an average click-through rate of 3.5%, this is a highly valuable marketing channel.

“The PostNL app is an effective platform where we see that, in terms of quality traffic, we can compete with major platforms such as Amazon and Google. Simple and effective — it really can be that easy!”
Performance Marketeer - Odido

Advertise where your audience is
Advertise in the PostNL app and respond directly to consumer needs. While your audience is tracking their orders, you show them relevant ads that perfectly match their interests and needs.
Users see only one ad at a time, giving your brand their full and undivided attention.
How does advertising in the PostNL app work?
- 1
Request a consultation
Request a free, no-obligation consultation and we’ll discuss the available options together.
- 2
Submit your ad
We provide the specifications, you supply the advertising material.
- 3
Get ready for conversions!
Your ad goes live — with a click-through rate of up to 3.5%.
